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There are Better Email Marketing Solutions than MailChimp for Chiropractors
As a chiropractor, you want to focus on helping patients, not worrying about email marketing.
While MailChimp is a popular option, there are several reasons why it might not be the best choice for your practice.
We’ll explore the 3 big reasons why chiropractors shouldn’t use MailChimp and wrap up by introducing you to a MailChimp alternative for chiropractors to consider.
Our Top 3 Bottom-Line-Driven Reasons Why Chiropractors Shouldn’t Use MailChimp
If you’re a chiropractor, there’s a good chance you’re familiar with MailChimp as a way to stay in touch with and email your patients.
But did you know that there are some serious reasons why you shouldn’t be using this service?
Here are the top three reasons why chiropractors shouldn’t use MailChimp.
The Smart Chiropractor's Guide to Converting More New Patients From Your Website
1) — MailChimp’s Deliverability is Often Low
MailChimp is known for being unreliable.
Your emails could end up in spam folders or never reach their intended recipients.
For chiropractors, it is essential to trust that emails sent to your patients will arrive promptly and stay out of spam folders.
Unfortunately, MailChimp’s reputation for unreliability often leaves chiropractors feeling overwhelmed and uncertain about whether they are hitting the promotional tab, spam folder, or inbox.
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If your patients cannot see your email, they cannot read it and take action.
Using the Patient Pilot email dashboard (complete with 100% editable and done-for-you automated email campaigns) can help ensure that the messages you send reach your intended recipients and strengthen your relationships.
The first step is knowing how to set up your email service.
"We have loved this! We have already had 5 patient reacts from the emails in one week!"
Dr. Matthew Barnhart, DC
Triple Crown Chiropractic & Wellness
And unless you know about DKIM, SPF, and the other technical details about linking your domain to your email provider… you’re more likely than ever to end up in the spam folder.
That is one of the primary benefits of the over 300 chiropractors who use Patient PIlot for their email marketing.
We know all the technical details and set everything up to ensure you have ultra-high deliverability to get the best ROI possible and stay out of the spam folder.
2) — Building Emails in MailChimp Can Be Tricky
The design interface is not user-friendly, and it can be challenging to create professional-looking emails.
Do you ever get frustrated when designing an email for your business?
It can be incredibly difficult to use tools effectively and create emails that look professional, especially if the design interface is clunky or outdated.
Trying to navigate through those confusing features should not be necessary to make high-quality content—it should be simple, so anyone can create stunning email designs in a matter of minutes.
Learning a new technology is hard.
That’s why so many chiropractors have Mailchimp accounts that they haven’t sent out in months!
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The technical challenges of trying to set up and consistently use the technology become a barrier that is too hard to overcome… so emails don’t get created and sent, and your business suffers as a result.
That’s why it’s essential to invest in tools like Patient Pilot with a user-friendly design interface.
It’ll save time and elevate your emails from average, everyday template messages into something more meaningful.
Even better – in addition to having a user-friendly design interface, we create and send emails for you so you don’t have to do anything to get more new patients, better retention, and consistent reactivations.
3) — MailChimp Doesn’t Offer Live Phone Support
MailChimp does not offer any type of phone support, so if you have any questions or problems, you’re on your own.
MailChimp can be an excellent tool for managing email campaigns, but its lack of phone support unless you have a premier plan can be daunting.
You’re on your own if you run into any challenges or have questions about navigating the system.
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Your team could spend hours upon hours figuring out how to segment, create, and build the automation you need for success.
Time is money!
That is time wasted.
Patient Pilot – the MailChimp Alternative for Chiropractors
With Patient Pilot, our world-class support team is always a phone call or email away with answers to your questions.
Our goal is that you never need to reach out because we do all the heavy lifting for you and your team, but we’re always here for you when you need us.
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Overall, we would not recommend using MailChimp for your chiropractic practice.
It’s appealing on the surface because it’s cheap…
But there are just too many tradeoffs to make it a viable system for 99% of chiropractors.
Content + Consistency: Patient Pilot Puts Our Top Email Marketing Tips for Chiropractors to Work
Your time is not best spent building marketing campaigns and learning to craft subject lines, calls to action, and campaign flows.
That’s where Patient Pilot comes in!
Doc, your time is best spent taking care of patients.
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Mailchimp is an excellent service from a technical point of view, but the learning curve is steep and a 100% DIY tool.
The design interface is not user-friendly, and it can be challenging to create professional-looking emails.
Additionally, MailChimp is known for being unreliable – your emails could end up in spam folders or never reach their intended recipients.
Finally, MailChimp does not offer phone support without a premier plan, so you’re on your own if you have any questions or problems.
Patient Pilot: Content Automation + Live Support
Patient Pilot’s design interface is easy to use,
Our team is dedicated to deliverability.
Your no longer 100% alone when it comes to creating and scheduling content.
And every Patient Pilot member no matter their tier of membership receives live setup and support via Zoom, phone, or email.
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Patient Pilot is the perfect solution if you’re looking for a reliable email marketing service that offers excellent customer support.
Want us to do the heavy lifting for you?
Schedule a demo today to see how we can help grow your business.
If you want more new patients, better retention, and a consistent stream of weekly reactivations, you want Patient Pilot to patch the holes in your practice bucket automatically.
Attract. Retain. Reactivate.
Patent Pilot is the fastest, easiest way to grow your practice — on Autopilot — without spending any money on advertising.
Click here to schedule a Patient Pilot demo and discover how we provide a satisfaction guarantee.
How To Get Started with Patient Pilot
We know you’ll be blown away by the benefits you can expect when you add Patient Pilot.
And with our satisfaction guarantee, you have no risk.
Over the past year, we’ve worked with over 300 practices and sent over 10 million emails.
The average Patient Pilot member has an 11X ROI.
Patient Pilot email automation fills the holes in your practice bucket, generates excellent ROI, and provides your patient with a fantastic experience.
Click here to schedule a demo and see how Patient Pilot can transform email marketing in your practice.