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Ideas for a better practice.

Showing 13–24 of 24 posts.

Chart showing patient email engagement declining over time

Half of Your Patient List Is Already Gone

We measured 642,000 patient email addresses across 250 practices. Nearly half hadn't opened anything in twelve months. Here's how the decay happens.

By Dr. Jeff Langmaid ·

Your Email Open Rate Is Lying to You

Your Email Open Rate Is Lying to You

Twelve months of email data across 250 practices. The open rate is the most misleading number in your dashboard, and what replaced it is better.

By Dr. Jeff Langmaid ·